3M
Working on the client-side copy team, I created and developed creative content based on Stock Keeping Units (SKUs) for various divisions in the five key business groups of 3M. The content followed the 3M brand tone of voice and was optimised for digital and print marketing channels.
3M
Client
Creative Content
Project
B2B | B2C | Product descriptions | Social | Explainer video | Tone of voice | Creative |Marketing
3M
The team worked closely with marketers and product experts to develop creative copy that’s compelling and sales focused, with an aim to attracting, informing and engaging B2B and B2C audiences, for easier purchasing through 3M, distributor and reseller platforms.
